Well hello!

I’m jumping in for this week’s Focus on Life Challenge. The word of the week = Typography.

I was sure I would share a picture of some old and wonderful script from an advertising sign, perhaps.   The more I thought about typography in the context of my life though, I thought about a project I am working on now.  My dear blog will eventually undergo a redesign – a rebranding, in fact.  A couple months ago I worked with a logo designer and one of the first things I had to consider was font. Now I know typography isn’t just about font, but I couldn’t help but jump in and pour over the many font choices out there.  Font line-ups are pinned constantly on Pinterest.  Finding the right font for a logo is no easy task, but I narrowed it down to script.  I wanted to find a script that didn’t look commercial, but drawn by hand.

I poured through script font after font and nothing jumped out at me as IT.  I’m sure many of you have experienced this – trying to find the right font for your website or blog header.  It has to capture your personality, your image, convey some sort of message.  Talk about pressure to find the right font!  My friend Kerry put me out of my misery as soon as she suggested my own signature. Now that was the perfect idea!  My very first sweet bead studio logo was created using my own handwriting.  Afterall, how could I critique my own handwriting – certainly it would represent me like no other commercially available font could!  Of course, writing the letters exactly right is another issue all together!  Luckily my handwriting sample has since been selected and  turned in to vector format for future use.

For more information on Typography in web design and handwritten logos – here are a few interesting posts:

Typography trends in 2013

Typography is the foundation of web design

Typography Do’s and Dont’s

Examples of logo designs from custom lettering

To see what others are posting in this week’s Focus on Life challenge, visit Sally Russick’s blog here.

Cindy xoxo